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Insider reflection on “The Best Job in the World” viral campaign

Therese Phillips, Tourism Queensland Director of the Industry Innovation team, gives her reflection on their highly viral and immensely successful marketing campaign in 2009: “The best job in the world”. [...]

The best job in the world – Tourism Queensland

An overview video about “The best job in the world” campaign by Tourism Queensland. [...]

Finding out about tourism in Brisbane, Australia during the 2nd part of the ITMC fieldwork

  Nora Kloppenburg Nora is a 2nd year ITMC student. This blogpost is about some of her experiences during the ITMC fieldwork. After visting Singapore, the students have moved on to Brisbane, Australia where a few more guest lectures are planned before they set out in their sub-groups to do their fieldwork in several destinations around Brisbane. Australia. Now we [...] [...]

Guest lecture Bruno van de Laar, Brand Manager at Zoover Media B.V.

[ February 2, 2010; 11:30 to 13:00. ] On Tuesday 2nd of March, Bruno van de Laar will pay ITMC a visit for a guest lecture about holiday review website Zoover and current developments in this arena. [...]